Features of Real Time Bidding (RTB) Platform
Reviewed by Journey Of Digital Media
on
1/16/2014
Rating:
New technologies have introduced a variety of challenges to advertising companies. RTB, or real-time bidding, addresses many of th...
Real-Time Bidding: New era of Digital Advertising
Reviewed by Journey Of Digital Media
on
1/16/2014
Rating: 5
Real Time Bidding (RTB) Eco System - An Infographic
Reviewed by Journey Of Digital Media
on
1/13/2014
Rating: 5
Real-time bidding (RTB) is a relatively new advertising technology that allows online advertising to be purchased and served on the ...
What is Real-Time Bidding (RTB)
Reviewed by Journey Of Digital Media
on
1/13/2014
Rating: 5
What is a tracking pixel? In some scenarios, an agency, advertiser, or other third party might decide to track DFP impressions with ...
Implement 1x1 tracking pixels in DFP
Reviewed by Journey Of Digital Media
on
1/13/2014
Rating: 5
The best practice is to always traffic DFA tags using the "DoubleClick tag" creative type. If you have trafficked, your DFA ...
How to investigate discrepancies – DoubleClick
Reviewed by Journey Of Digital Media
on
1/08/2014
Rating: 5
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